Selling need, not price
How to sell detailing services at the carwash.
![detailing, need, price](jpg/adobestock_219835615.jpg)
How to clean an engine
Eleven steps to cleaning a car engine safely.
![engine cleaning](jpg/adobestock_111259519.jpg)
Carpet extractors vs. vapor steam cleaners
Get the best of both cleaners.
![steam cleaner, carpet extractor](jpg/adobestock_223148396.jpg)
To detail or not to detail?
The difficult question facing many carwash operators is: Should they commit to a program of “professional detailing”?
![detailing, polisher, detail](jpg/adobestock_274619941.jpg)
The truth about the origins of scratches and swirls
Contrary to popular customer belief, carwashes do not scratch cars.
![scratches, swirls, swirl marks](jpg/adobestock_219807310.jpg)
Brighten up sales with headlight restoration
Shine a high beam on this additional profit center.
![headlight restoration](jpg/adobestock_249301747.jpg)
Express plus
The carwash concept of the future.
![express plus detailing](jpg/skoglund-express-detail-center-photos-6-1.jpg)
How to price auto detail services
Don’t sell price; sell need and value.
![car, steering wheel, money](jpg/adobestock_349229537.jpg)
Detailing during a pandemic
Know the terms and establish safe cleaning protocols.
![detailing, pandemic, sanitizing, disinfecting, IDA](jpg/img_6543.jpg)
The evolution of express detailing
A look at how the carwash industry spurred innovation in the detailing market.
![detailing, express detailing, polisher, wax](jpg/adobestock_184188729.jpg)
Profitability in paint correction
Learn the 5Ps of paint correction to create efficiency and profits.
![detailing, paint correction, waxing](jpg/adobestock_309523547.jpg)
Setting the right prices for detailing
How to raise your detailing prices without losing customers.
![time, money, scales, prices](jpg/adobestock_220835789.jpg)