The tale of retail
Non-members account for a large majority of unique vehicles visiting a carwash each year.
![](jpg/richdipaolo-july23-otm-retail.jpg)
Loyalty hits the metaverse
How a popular carwash is leveraging NFTs to gain members.
![](jpg/annemauler-feb23-bus-nfts-1.jpg)
Signs of improvement
Updating your signage can lead to a huge ROI.
![](jpg/jimmcclimond-sep22-bus-improvement-copy.jpg)
Collecting customer data
How and why to do it.
![](jpg/danflatley-sep22-bus-customerdata-copy.jpg)
Carwash loyalty programs
Simple marketing tips to get the ball rolling.
![](jpg/richdipaolo-jun22-ops-loyalty-copy.jpg)
Promoting 101: How to advertise your carwash
From your social media presence to your logo, is your business’ advertising working?
![](jpg/carwash-advertising-socialmedia.jpg)
Why and how to capture consumer data
Tips and best practices to implement without hampering production.
![](jpg/consumer-data-feature.jpg)
The battle for data
Tech giants are remodeling how businesses leverage customer data.
![data, Big Tech, cybersecurity](jpg/adobestock_292905838.jpg)
5 habits of highly successful businesses
These social media habits will grow and brand your business.
![social media, habits](jpg/adobestock_226367431.jpg)
Membership tips and tricks
Proven methods to add more monthly wash club customers.
![membership, loyalty](jpg/adobestock_183105536.jpg)
Text message marketing
Six ways to attract and retain customers with SMS.
![text message marketing, SMS](jpg/pcd-june21-bus-sms.jpg)
The new rules of crisis management
Three surprising reasons your crisis management plan may fail.
![crisis management, failure, burnout, tired, work](jpg/adobestock_224682653-1.jpg)